The 25th edition of Beautyworld Middle East concluded on a high note with a strong international presence from 53 exhibiting countries and 17 country pavilions, making it the first truly global beauty event of 2021 to take place live and in-person.
Businesses all over the world were eager to reconnect and discover the trends that are shaping the beauty industry in a post-pandemic world, and Dubai is the destination. They remain committed to connecting businesses worldwide once again.
The three-day event welcomed over 31,000 visitors from 116 visiting countries with a full itinerary of events, from olfactory experiences and a program of live demonstrations to barber showcases, product demonstrations, and expert talks.
